Skip to content

// WORK — AI PRODUCTION

AI PRODUCTION.FASTER EXPERIMENTS.BIGGER WORLDS.HUMAN DIRECTION.

We use generative AI alongside conventional production to develop visuals, environments, characters, animation, concepts and post-production. The machine brings speed and scale; people keep the judgment.

KENYA · MODEL COSTS + CREATIVE DIRECTION · HUMAN FINAL CUT

Diagram of a presenter on a green screen composited into a savanna virtual set
REAL PERFORMANCE + DIGITAL ENVIRONMENT

// FOUR PRODUCTS

WHAT YOU CAN BUY.

Not a bundle of cheap AI tricks. Four practical production services, each scoped against a real brief and finished by humans.

01

AI CONCEPT DEVELOPMENT

A rough brief becomes a visual direction before a shoot day is booked. Useful when the idea is clear but the world, tone or campaign look is not.

  • Concept frames
  • Styleframes
  • Storyboards

OUTPUT: A curated direction your team can approve, revise or take into production.

02

AI VIDEO

Generated material enters the pipeline where a conventional shot would be too slow, too dangerous, too expensive or physically impossible.

  • Generated sequences
  • Visual experiments
  • Hybrid productions

OUTPUT: Selected sequences built for the edit — never a raw prompt dump.

03

VIRTUAL PRODUCTION

Real people, real light and real performance meet designed digital worlds. Green screen on the estate, environments built around the shot.

  • Digital environments
  • Virtual sets
  • Compositing

OUTPUT: Plates, sets and composites that let a Machakos shoot read like anywhere.

04

AI POST

Machine speed takes the repetitive post-production load so human editors can spend their time on rhythm, meaning and taste.

  • Graphics
  • Voice
  • Cleanup
  • Versioning

OUTPUT: Faster versions, language passes, cleanup and delivery packs.

// CAPABILITIES

WHAT THE PIPELINE COVERS

  • AI concept development
  • Story visualization
  • AI-generated sequences
  • Virtual locations
  • Character development
  • AI-assisted editing
  • Voice and sound workflows
  • Hybrid live-action/AI
  • Previsualization
  • Versioning

// THE IMPORTANT DISTINCTION

THE MACHINE ACCELERATES. HUMANS DECIDE.

This is the guardrail on every AI job: the tool can open possibilities, but it does not own the creative call.

WHAT AI DOES

  • GENERATES
  • ASSISTS
  • ACCELERATES
  • EXPERIMENTS

WHAT HUMANS DO

  • DIRECT
  • WRITE
  • EDIT
  • SUPERVISE
  • MAKE CREATIVE DECISIONS

You are not paying for a prompt. You are paying for a production team that knows when AI is useful, when it is not, and when a human being must make the call.

// PROOF OF PROCESS

BRIEF → AI DEVELOPMENT → FINAL.

The before/after case-study format is simple because the production truth is simple: a human brief, a machine-assisted development phase, then a human-directed final.

Public case studies will be published as client-approved before/after examples become available. Until then, we show the process plainly rather than inventing sample frames.

  1. BRIEF

    A human conversation first: audience, message, references, deadline, budget and what must remain real. Voice notes on WhatsApp are welcome.

  2. AI DEVELOPMENT

    We generate options, styleframes, sequences and versions at machine speed. The useful question is not “what can the model make?” but “what serves the story?”

  3. FINAL

    A human director selects, rejects, rewrites, shoots, edits and supervises the final piece. What reaches you has passed human creative review.

// WHERE IT FITS

AI IS A LAYER, NOT THE WHOLE FILM.

USE AI WHEN

  • you need many visual directions before committing
  • the location, object or era is difficult to reach
  • one campaign needs many language or format versions
  • graphics, cleanup and post need machine acceleration

KEEP IT HUMAN WHEN

  • the story is documentary, factual or testimonial
  • a live event needs cameras and crew in the room
  • real people, real places and consent are the point
  • the creative decision carries brand or cultural risk

// PRICING

MODEL COSTS + HUMAN DIRECTION. ITEMIZED.

AI line items start from KES 2,000 on the public rate card. Your estimate separates model/tool costs, creative direction, shoot days and post — no mystery AI fee.

// QUESTIONS

BEFORE YOU BRIEF THE MACHINE.

START WITH THE STORY

BIGGER WORLD. SAME HUMAN STANDARD.

Send the brief, the reference or the impossible shot. We will tell you which parts should be captured, which parts should be generated, and what each step costs.